If you are collecting for your own enjoyment in the hope that your collection will increase in value over time, make sure that you like what you buy. It is you that will live with the art for many years so it has to be something that you are confident you will enjoy.
There is a fantastic selection of art available to buy at Cambridge City Art Fair, so you could, in fact, come to the art fair with no knowledge whatsoever, spend the day talking to the experienced dealers and galleries who are taking part. Look at their portfolios and identify a piece of work (or several) that you would love to take home.
However, if you can, spend time before visiting the art fair exploring different styles and periods, researching artists and exposing yourself to art. Visit local museums and galleries to see what appeals to you. You might find that a certain colour resonates with you or that you have a penchant for abstracted landscapes.
The simple act of looking at art will enable you to identify what art you like and, therefore, what art you should buy. You can educate yourself and develop your taste over a period of time but it should always come down to whether or not you actually like a piece of art.
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